BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P1H
REFRESH-INTERVAL:P1H
CALSCALE:GREGORIAN
BEGIN:VTIMEZONE
TZID:America/Chicago
BEGIN:DAYLIGHT
RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU
DTSTART:20070101T000000
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:Central Daylight Time
END:DAYLIGHT
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RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU
DTSTART:20070101T000000
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:Central Standard Time
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END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260409T083000
DTEND;TZID=America/Chicago:20260409T100000
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Business Growth Lab with Lifted Logic: Marketing with Purpose – Aligning Measurements and Revenue
DESCRIPTION:This event is powered by Lifted Logic\, in collaboration with the NEJC Chamber and Leawood Chamber. Admission is complimentary for Chamber members and $15 for non-members.This session will focus on ensuring your marketing efforts actually contribute to business growth. Many organizations spend time and resources on marketing without clearly connecting those efforts to revenue. In this session\, we'll explore how to align your marketing strategy with meaningful measurements so every action supports your business goals.In this session\, you'll learn:How to focus on marketing activities that produce real resultsWays to connect marketing strategy with measurable outcomesHow to identify and eliminate efforts that waste time and resourcesPractical actions you can implement immediately to work smarter not harderThis session is ideal for business owners\, executives\, and marketing leaders who want to take a more intentional approach to growth.Start your morning with practical insights\, meaningful conversation\, and tools you can apply right away.About the speaker: Owner and founder of Lifted Logic\, Adam Fichman has made it his life's purpose to share his knowledge of building profitable companies with business owners and leaders around the world.\nBy age 23\, he had generated his first $100 million in revenue\, surpassing $1 billion by 30. His entrepreneurial journey began with his first startup\, 1Dawg launched from a garage which became the first company to deliver internet video directly to cell phones.\nAdam has mastered the art of manufacturing revenue production on the web and now owns Lifted Logic\, a high-end digital consultancy with over 100 employees.\nHis day-to-day consists of educating business owners on the fundamentals of scaling a profitable business through de-emotionalizing marketing decisions and reducing operational inefficiency to make better data-driven business decisions to increase their bottom line.\nAdam is a keynote speaker at conferences all across the U.S. and the world. His stage presence is memorable and his passion for educating the audience is impactful.\n---\nJoin us in the new Lifted Logic Event Space for this impactful and insightful\, can't-miss session!
X-ALT-DESC;FMTTYPE=text/html:<!DOCTYPE html><html><head><title></title></head><body aria-disabled="false"><p style="text-align: center\;"><img src="https://res.cloudinary.com/micronetonline/image/upload/q_auto\,f_auto\,c_crop\,w_1227\,h_737\,y_88/v1773151394/tenants/052397d2-f1ba-4ad9-8805-f8703829af8a/9983e056364c4f47b1e646ad8ef88857/liftedlogic.jpg" style="width: 403px\; position: relative\; max-width: 100%\; cursor: pointer\; padding: 0px 1px\;" width="403" height="242" fr-original-style="width: 403px\;" fr-original-class="fr-draggable"><br></p><p><meta charset="utf-8"></p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin-top: 0px\; margin-bottom: 1rem\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">This event is powered by Lifted Logic\, in collaboration with the NEJC Chamber and Leawood Chamber. Admission is complimentary for Chamber members and $15 for non-members.</p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin-top: 0px\; margin-bottom: 12pt\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">This session will focus on ensuring your marketing efforts actually contribute to business growth. Many organizations spend time and resources on marketing without clearly connecting those efforts to revenue. In this session\, we&rsquo\;ll explore how to align your marketing strategy with meaningful measurements so every action supports your business goals.</p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin-top: 0px\; margin-bottom: 12pt\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">In this session\, you&rsquo\;ll learn:</p><ul fr-original-style="box-sizing: border-box\; background: rgb(255\, 255\, 255)\; border: 0px\; font-size: 16px\; margin-block: 0px\; outline: 0px\; vertical-align: baseline\; margin-top: 0px\; margin-bottom: 1rem\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; list-style-position: inside\;" style="box-sizing: border-box\; background: rgb(255\, 255\, 255)\; border: 0px\; font-size: 16px\; outline: 0px\; vertical-align: baseline\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; list-style-position: inside\; margin-block: 0px\; margin-top: 0px\; margin-bottom: 1rem\;" type="disc"><li style="box-sizing: border-box\; background: transparent\; border: 0px\; font-size: 16px\; margin-block: 0px\; outline: 0px\; vertical-align: baseline\; color: black\; margin-top: 12pt\; margin-bottom: 12pt\;">How to focus on marketing activities that produce real results</li><li style="box-sizing: border-box\; background: transparent\; border: 0px\; font-size: 16px\; margin-block: 0px\; outline: 0px\; vertical-align: baseline\; color: black\; margin-bottom: 12pt\;">Ways to connect marketing strategy with measurable outcomes</li><li style="box-sizing: border-box\; background: transparent\; border: 0px\; font-size: 16px\; margin-block: 0px\; outline: 0px\; vertical-align: baseline\; color: black\; margin-bottom: 12pt\;">How to identify and eliminate efforts that waste time and resources</li><li style="box-sizing: border-box\; background: transparent\; border: 0px\; font-size: 16px\; margin-block: 0px\; outline: 0px\; vertical-align: baseline\; color: black\; margin-bottom: 12pt\;">Practical actions you can implement immediately to work smarter&mdash\;not harder</li></ul><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin-top: 0px\; margin-bottom: 12pt\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">This session is ideal for&nbsp\;<strong fr-original-style="box-sizing: border-box\; font-weight: 700\; color: rgb(15\, 39\, 71)\;" style="box-sizing: border-box\; font-weight: 700\; color: rgb(15\, 39\, 71)\;">business owners\, executives\, and marketing leaders</strong> who want to take a more intentional approach to growth.</p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin-top: 0px\; margin-bottom: 12pt\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">Start your morning with&nbsp\;<strong fr-original-style="box-sizing: border-box\; font-weight: 700\; color: rgb(15\, 39\, 71)\;" style="box-sizing: border-box\; font-weight: 700\; color: rgb(15\, 39\, 71)\;">practical insights\, meaningful conversation\, and tools you can apply right away.</strong></p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin-top: 0px\; margin-bottom: 12pt\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><strong fr-original-style="box-sizing: border-box\; font-weight: 700\; color: rgb(15\, 39\, 71)\;" style="box-sizing: border-box\; font-weight: 700\; color: rgb(15\, 39\, 71)\;"><u style="box-sizing: border-box\;">About the speaker</u>:&nbsp\;</strong></p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">Owner and founder of&nbsp\;<a fr-original-style="box-sizing: border-box\; text-decoration: none\; background-color: transparent\; color: rgb(24\, 78\, 145)\; transition: 200ms\; box-shadow: none\; user-select: auto\;" href="https://liftedlogic.com/" style="box-sizing: border-box\; text-decoration: none\; background-color: transparent\; color: rgb(24\, 78\, 145)\; transition: 200ms\; box-shadow: none\; user-select: auto\;" target="_blank">Lifted Logic</a>\,&nbsp\;<a fr-original-style="box-sizing: border-box\; text-decoration: none\; background-color: transparent\; color: rgb(24\, 78\, 145)\; transition: 200ms\; box-shadow: none\; user-select: auto\;" href="https://adamfichman.com/" style="box-sizing: border-box\; text-decoration: none\; background-color: transparent\; color: rgb(24\, 78\, 145)\; transition: 200ms\; box-shadow: none\; user-select: auto\;" target="_blank">Adam Fichman</a> has made it his life&rsquo\;s purpose to share his knowledge of building profitable companies with business owners and leaders around the world.</p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><br style="box-sizing: border-box\;"></p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">By age 23\, he had generated his first $100 million in revenue\, surpassing $1 billion by 30. His entrepreneurial journey began with his first startup\, 1Dawg&mdash\;launched from a garage&mdash\;which became the first company to deliver internet video directly to cell phones.</p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><br style="box-sizing: border-box\;"></p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">Adam has mastered the art of manufacturing revenue production on the web and now owns Lifted Logic\, a high-end digital consultancy with over 100 employees.</p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><br style="box-sizing: border-box\;"></p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">His day-to-day consists of educating business owners on the fundamentals of scaling a&nbsp\;<u style="box-sizing: border-box\;">profitable business</u> through de-emotionalizing marketing decisions and reducing operational inefficiency to make better data-driven business decisions to increase their bottom line.</p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><br style="box-sizing: border-box\;"></p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">Adam is a keynote speaker at conferences all across the U.S. and the world. His stage presence is memorable and his passion for educating the audience is impactful.</p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><br style="box-sizing: border-box\;"></p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">---</p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><br style="box-sizing: border-box\;"></p><p style="box-sizing: border-box\; margin-block: 0px 0.9rem\; margin: 0in\; color: rgb(15\, 39\, 71)\; font-family: Merriweather\, sans-serif\; font-size: 16px\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;">Join us in the new&nbsp\;<a fr-original-style="box-sizing:border-box\;text-decoration-line:none\;" href="https://liftedlogic.com/event-space-in-kansas-city/" style="box-sizing: border-box\; text-decoration-line: none\; user-select: auto\;" target="_blank">Lifted Logic Event Space</a> for this impactful and insightful\, can&#39\;t-miss session!</p></body></html>
LOCATION:5600 W 95th Street Overland Park KS 66207
UID:e.4615.1416967
SEQUENCE:3
DTSTAMP:20260404T070922Z
URL:https://business.nejcchamber.com/event-calendar/Details/business-growth-lab-with-lifted-logic-marketing-with-purpose-aligning-measurements-and-revenue-1674853?sourceTypeId=Hub
END:VEVENT
END:VCALENDAR
