Description

• April 15: Session 1
• April 22: Session 2

Session 1: How AI Works—and How to Use It Effectively

Learn how AI tools operate and how to use them in practical ways to support your business.

The world is coming to Kansas City, and your customers are already asking AI where to eat, shop, and book. Is your business showing up?

This two-part workshop gives KC small business owners the tools to both use AI and be found by it in time for the global spotlight. You'll learn prompt engineering that actually works, understand why AI recommenders rank businesses the way they do, and build your own "AI Pack" — structured content designed to push your business to the top of AI-curated results when international visitors start searching.

Walk out with prompts, authority paragraphs, and a roadmap ready to deploy before the world arrives.

Session 2: How to Get Your Business Found in AI Search & Recommendations
Understand what influences AI recommendations and how to improve your visibility when customers are searching.

The world is coming to Kansas City, and your customers are already asking AI where to eat, shop, and book. Is your business showing up?

This two-part workshop gives KC small business owners the tools to both use AI and be found by it in time for the global spotlight. You'll learn prompt engineering that actually works, understand why AI recommenders rank businesses the way they do, and build your own "AI Pack" — structured content designed to push your business to the top of AI-curated results when international visitors start searching.

Walk out with prompts, authority paragraphs, and a roadmap ready to deploy before the world arrives.

Participants are encouraged to bring a laptop for a working-session experience. A subscription to ChatGPT (or similar) and Canva Pro is recommended.